Sierra Mist
I flew this last weekend with the new “no liquids” rule in effect. I was expecting big hassles but for whatever reason, everything was a breeze, both departing and returning. Must be I just flew at times when it wasn’t busy. I had no lines at check-in or security, got my baggage quickly, and my flights were actually about 5 minutes early.
Anyway, I see that they’re running the Sierra Mist airport screening ads again. I’m not the only one to notice of course because I see others have blogged about it already. But that won’t stop me from mentioning it too. The ad I’m talking about is the one where Kathy Griffin plays an airport screener who takes Michael Ian Black’s Sierra Mist away from him. You can watch the ad here:
http://video.google.com/videoplay?docid=-5074243333008673242
At the time it originally aired (the Superbowl) it was funny because of course they wouldn’t need to take a Sierra Mist away. (Also because Griffin & Black are funny.) Now that ad is funny for different reasons. For the record, I’ve never tasted Sierra Mist and I haven’t received any money to mention Sierra Mist multiple times by name. But as I’ve explained previously with Gillette, I have no problems with selling out.
Speaking of airport screening ads, I remember an ad for a radio station. I don’t remember what station but it was some local ad in either Rochester or Syracuse that used to run years ago. There were two female screeners and they kept making some man take off more & more of his clothes until he finally walked through wearing just his underwear and they both leered at his backside and smiled at each other. Take note advertisers: People in power forcing others to strip for their pleasure - not so funny. That would never get on the air if the roles were reversed. Then again, maybe someday we’ll see people stripping down to their underwear at airports.